After 20 years in the wholesale and retail industry, Joe Alexander decided to start his own organic and natural bedding store. Nest Bedding features organic and natural mattresses, sheets and pillow, and a very innovative idea Joe came up with, called the Build-A-Nest product, where customers can make their own mattress by hand with natural and organic components right in the store. Joe is the father of three great kids and is an avid surfer and runner, and occasionally acts in major motion pictures and has an 80s cover band for the times he needs to geek out.
We formed a California corporation for Joe.
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