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5 • 2012

Pamela Petrigliano

7th Floor Digital is a Los Angeles-based boutique firm that specializes in developing and implementing strategic digital marketing solutions for clients seeking integration across offline and online touch points. Services will include web, social media, mobile and search marketing, planning and optimization; branding and positioning; content strategy and planning; CRM planning and implementation; and marketing plan analysis.

Pamela carries over 13 years of experience in the Digital space and was responsible for launching several successful web initiatives, including Sony’s Movielink and Icebox.com, an entertainment site founded by the Producers of the Simpsons and X-Files.  Pamela began her career in Marketing Research, supporting such clients as American Express, MTV, Kimberly-Clark and Coca-Cola.  Prior to joining MXM, she helped to launch and manage the CRM initiative at Sony Pictures.  In her eight years at MXM she has successfully applied her client service, strategic and analytical skills to accounts such as Gerber, Purina, Disney, Juicy Juice, PowerBar, Buitoni, Carnation Instant Breakfast, and Nestlé’s bilingual brands (Maggi, La Lechera, NIDO and Abuelita). She has also played an integral role in developing the agency’s web analytics and research capabilities.  Pamela earned a B.A. degree from Cornell University.

We formed a California corporation for Pamela.